Client
Dolphin POD™
Deliverables
Website Designing & Development
WHAT’S IT ALL ABOUT
Dolphin POD™ is Asia’s first 21st-century achievement center dedicated to kids and parents, providing a unique approach to child development through cutting-edge neuroscientific methods. The center aims to nurture children’s innate intelligence, innovative nature, and self-motivation by focusing on social connection, critical thinking, creative expression, and purposeful contribution. Catering to both local and expat families, Dolphin POD™ strives to help children reach their full potential in a holistic and supportive environment.
Objectives
- Redesign the digital platform to reflect Dolphin POD™’s cutting-edge methods and core values.
- Encourage parents and educators to explore and adopt Dolphin POD™’s scientific approach to child development.
- Showcase program offerings in an engaging and easy-to-navigate format that highlights the benefits of the program.
- Increase overall site traffic and user engagement with interactive features and intuitive design.
Solution
MarkSerif reimagined Dolphin POD™’s website with a focus on engaging content, streamlined navigation, and interactive features that resonate with parents. By clearly communicating the center’s brand value proposition and scientific child development methods, the platform offers a comprehensive view of Dolphin POD™’s unique programs. The redesigned user interface provides a welcoming experience for parents and educators alike, making it easier to understand and engage with Dolphin POD™’s mission of nurturing the next generation.


Key Results
- 40% Increase in Visitor Engagement: The redesigned website contributed to a significant boost in time spent on the site, with more parents exploring program offerings, signing up for newsletters, and booking consultations.
- 25% Growth in Program Enrollments: Streamlined user experience and enhanced content led to a 25% increase in enrollments for Dolphin POD™’s child development programs within the first quarter post-launch.
- 20% Higher Conversion Rate: Enhanced call-to-action placement and design optimization helped Dolphin POD™ convert a larger percentage of visitors into leads, driving more interest in both in-person and virtual consultations.
- Mobile Compatibility: The new website featured fully responsive design, ensuring a seamless mobile experience, resulting in a 30% increase in mobile-based traffic.
"MarkSerif took our digital presence to the next level. Their redesign of our website truly captured the essence of Dolphin POD™, reflecting our mission of nurturing the next generation with clarity and creativity. The new platform is user-friendly, visually engaging, and perfectly showcases our unique neuroscientific approach. We've seen a significant increase in both traffic and program enrollments. MarkSerif’s attention to detail and understanding of our vision made the entire process seamless. They’ve helped us connect with more families and spread our message in ways we never imagined."
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