Client
Kapil Core Packs (KCP)
Deliverables
Illustrations, Corporate Brochure, Event Design
WHAT’S IT ALL ABOUT
The Lords of Planet Conclave is an international event that recognizes and honors the contributions of global leaders who have made significant impacts on the quality of human life in diverse fields such as health, economics, architecture, science, and technology. These leaders have driven progress across urban, semi-urban, and rural populations, and the conclave serves as a platform for celebrating their achievements and sharing knowledge.
Objectives
- Develop a brand strategy that reflects the prestige and global significance of the event.
- Create a compelling brand identity that resonates with international leaders and stakeholders from various sectors.
- Design and develop a website that serves as a central hub for information about the event, including registration, schedule, speaker profiles, and updates.
- Execute a digital promotion campaign to drive awareness and engagement, targeting attendees, sponsors, and media from around the world.
Solution
MarkSerif created a prestigious and modern brand identity that resonated with global leaders, reflecting the diversity and impact of their contributions. The brand strategy positioned the conclave as a vital platform for recognizing innovation and leadership that transcends industries. The website design offered a seamless user experience, incorporating easy navigation for attendees to register, learn about speakers, and stay updated on event developments. Finally, a targeted digital promotion campaign leveraged social media, email marketing, and partnerships with influential platforms to maximize visibility, engagement, and participation from the global audience.
Key Results
- 1.5x Increase in Global Reach: The digital promotion campaign expanded the conclave’s global audience by 1.5 times, with significant interest generated from regions like Europe, Asia, and the Americas.
- 75% Registration Success: The newly designed website and digital campaign contributed to a 75% registration rate for event participants, with key stakeholders from various industries confirming attendance.
- 30% Growth in Sponsorships: The new brand identity and communication strategy attracted 30% more sponsors than the previous year’s conclave, boosting overall event funding and visibility.
- Digital Engagement Metrics: Social media promotions and website interactions showed a 60% increase in engagement, with a surge in web traffic, inquiries, and sign-ups during the campaign period.
"MarkSerif brought our vision for the Lords of Planet Conclave to life with incredible precision and creativity. Their team crafted a powerful brand identity and comprehensive strategy that resonated deeply with our global audience. From the event’s branding to its digital promotion, they ensured every touchpoint was thoughtfully executed. Their strategic insights and innovative approach helped us make a lasting impact with this prestigious event, honoring leaders across the globe."
Testimonial
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